Our new series of intimate Masterclasses led by world class experts are designed to immerse senior social impact leaders in the practical skills needed to drive impact in today’s world.
Sign up now for our next Advocacy Masterclass!
7th October 2022, London
Advocacy is often the most effective, and cost-effective, way of multiplying impact. It’s also often the most misunderstood and mystifying element of how change happens. This Masterclass, led by Helen Morton, aims to shift that perception, offering insider insights and practical tools that you can immediately apply to your advocacy.
In this intimate, intensive, day-long masterclass expect to learn:
Theory - a rapid tour of the theory that underpins effective advocacy approaches
Tools - the top three tools that are pre-requisites for dramatic progress
Techniques - practical tips and insights to make you a more compelling advocate
Grounded in real-world, high-impact examples of effective advocacy, this Masterclass will provide time to get practical – making a start with proven (but not widely known) techniques to hone your influence whatever the cause or reach of your organisation. It will also help demonstrate the difference between advocacy, campaigns and communications and which to employ to most effectively achieve your goals.
The course will be ideal for leaders who want to hone their high-level influencing skills. Come prepared to share your most pressing professional or organisational challenge, and to leave with a greater sense of clarity, confidence, and the tools to tackle it.
Helen Morton has over 15 years of experience designing and delivering impactful international advocacy, with NGOs from Save the Children and RNLI to BRAC and Warchild. She is currently a political advocacy consultant for the World Health Organization and has recently completed a posting supporting the Executive Office of the United Nations Secretary General.
Passionate about making change happen, Helen started her career supporting colleagues from Beijing to Brasilia to develop the confidence and capability to become change-makers. For the past decade Helen has focused on diplomatic advocacy - specifically in NYC and Geneva - from leading SDG NGO negotiations to securing an historic UN General Assembly resolution. In her spare time Helen is likely to be found exploring with her 4-year-old girl wonder, tumbling at aerial yoga, or on the bench as a Family Court Magistrate.
CEO, Jewish Women's Aid
Thanks for a fantastic masterclass! Helen is an exceptional presenter and it was a really informative and well structured day, I got so much out of it!
CEO, Magic Breakfast
A very big thank you to each of you for the impact you made with the masterclass on Friday. It was apparent how much time and consideration had gone into the planning and certainly our experience of the day was overwhelmingly valuable. As you said, it’s a significant investment (we all too often forget to make) in time for personal development, thinking, and planning. It was 100% worth it and has sparked all kinds of thought.
Chair, 1001fontaines UK
Helen is exceptionally knowledgeable and generous in sharing her knowledge. She had lots of specific examples to illustrate her recommendations and had very concrete suggestions for 1001fontaines and for each of the other participating organisations.